In simplest terms, gold is valuable because it is enduring. Gold is practically indestructible. You can hammer gold, you can drop in the ocean for 1,000 years, and it will endure. It has resistance to water, salt, and air.
Every since gold has been discover more than 7,000 years ago, gold has been a part of human culture to represent beauty and wealth. Gold has remarkable qualities which is the reason it’s used for jewelry.
Because of gold’s rarity, beauty, history, symbolism, and natural properties; gold is used for industry, investment and especially for jewelry.
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